Asta Chemicals!

Asta Chemicals

Astachem CEO Jerry Looi



Jerry Looi, held the position of Managing Director of Momentive Specialty Chemicals Sdn Bhd (which is a fully owned subsidiary of Momentive Inc, a company incorporated in USA and is the world largest and foremost leader in the thermosetting resin business). He served this MNC Company in various positions for more than 20 years.  

He started as the Financial Controller of the Company in 1993 and in recognition of his good performance and the wider responsibilities that he was able to undertake, he was promoted to the position of Finance Director for Asia Pacific in 1996 and eventually took over the post of Managing Director in 2009.  During this period, he was overseeing the operations of Momentive’s  Forest Product Division (FPD) operations in China and South East Asia. He sit on Momentive‘s FPD global council and is responsible for FPD operations in this region. 

At the end of June 2012, he completed a Management Buy Out (MBO) of this Company,  Momentive Specialty Chemicals Sdn Bhd  and signed a Licensing  Technology  Agreement with Momentive Inc.   He has since renamed the Company as   Asta Chemicals Sdn Bhd and promoted the company with a new identity. Jerry Looi is currently the Chief Executive Officer of AstaChem. He is also a member of Malaysian Institute of Accountants (MIA) with a Professional Degree from the Malaysian Association of Chartered Accountants (MACPA).


Chief Operating Officer

Soo Ah Baa, was appointed as Commercial Business Director on 1 September 2012. He is responsible for the company’s Commercial operations. He is a qualified Chemist and obtained his degree in Science (Chemistry) from University of London.

Mr. Soo has more than 30 years of working experience in the formaldehyde and resin industry. He brings to the Company, invaluable experience in managing our Commercial operation, with strategic insight on new Market Penetration ideas. His sharp analytical skills and training as a chemist have enable the technical team to progress on a few front especially   technology and operational efficiency.  

Technically, he is well respected in this industry and is definitely well positioned to help our Company progress and move forward with improved profitability.